Tuesday, March 29, 2011

Have fun in the sun with custom flip flops


Spring is here, which means that summer is on the horizon! If you're like me and you've already packed up your sweaters and filled your dresser with the promotional tank tops and custom flip flops that were hidden away for far too long. In fact, my custom flip flops are far and away the best part of my wardrobe, because they're the only piece of apparel I own with a bottle opener built right in. Because in the summertime, nothing tastes better than an ice-cold bottle of... Coca-Cola, of course.

Whether you're planning a beach vacation, a weekend getaway, or just a day at the park, make sure you plan to wear or bring along your custom flip flops. They're lightweight, comfortable, and won't interfere with your tan (which is the most important characteristic I look for in anything I wear when the sun is bright!)

Thursday, March 24, 2011

Promotional Workwear: A Crucial Element of Construction Marketing


I live on a construction site. Well, not really; but my choice to live in a “live-work-play” development means that my apartment building is surrounded on 3 sides by construction. Luckily, my unit overlooks the pool and I have yet to hear any noise caused by the heavy machinery. This morning when I left for work, I couldn’t help but notice all of the promotional signage featuring the name and logo of the construction company handling the development. In addition to the enormous posters plastered around the site, the workers themselves are outfitted in promotional workwear to ensure their safety while on site. From reflective vests to imprinted hardhats, these men certainly promote the name of their employer as they tackle their daily responsibilities! Passersby can’t help but recall the name of the company associated with the project, so investing in gear for these workers is definitely a worthwhile decision.

Wednesday, March 16, 2011

Get Festive for St. Patty's Day with Custom Disposable Cups


St. Patrick's Day is one of those holidays were the more themed or green promotional products the better! As a veteran Savannah St. Patty's Day Parade attendee, I have to emphasize the importance of having custom disposable cups while celebrating in the square. This handy promotional item is the perfect accessory for your green beverage or tailgating snack.

If you plan to attend one of the many festivals, host your own gathering, or bring a gift to the host, everyone will appreciate their own personal St. Patty's themed custom disposable cups. Not only are they an affordable gift, especially for large parties, but you have the freedom to get creative with your personal logo or phrase. Promotional products such as these add those special details that really make a celebration memorable and one of a kind!
Top o' the mornin' to ya!

Monday, March 7, 2011

Stay Trendy With Promotional Sunglasses


Promotional products, from drinkware to apparel, tend to follow the trends of the retail industry, as the merchandise offered in this arena are generally the styles of items that are popular to consumers. Therefore, retail-inspired promotional items are more likely to be kept, and used, by recipients, offering greater advertising opportunities for the businesses that distribute them. Additionally, showing that one's company is in tune to the trends of their target consumers can help to craft a more positive perception of one's brand, especially those that want to project themselves as being current and 'trendy.'

The most recent items to appear in the promotional products industry with a trendy makeover are promotional sunglasses. Promotional sunglasses are now available in styles such as the aviator and the wayfarer, two classic styles first made popular by retail producer Ray-Ban back in the 1980s that have each experienced a resurgence in recent years. Businesses can customize these sunglasses with their company name and logo on the temples or corner of the lens for great advertising potential.

Wednesday, March 2, 2011

The 16 oz. Spirit Promotional Tumbler: a Great Reusable Gift


I've noticed lately that many coffee shops, delicatessens and local watering holes are encouraging customers to return to their establishments by offering discounts on refills when they purchase a reusable promotional drinkware item. This promotion not only increases the amount of return business a location receives, but also spreads brand awareness and promotes environmentally friendly behavior.

Businesses can increase the success rate of such a promotion by choosing drinkware that customers will love to purchase and carry with them wherever they go. The 16 oz. Spirit Promotional Tumbler is a great example of a fun product that will likely help retailers achieve a high ROI and drive customer loyalty.

It may look like a plastic cup, but the 16 oz. Spirit Promotional Tumbler is made of durable acrylic and can be refilled again and again with your favorite beverage. With a large imprint area and several attractive colors to choose from, this item is a popular choice for small businesses and franchises alike looking to boost return visits and brand visibility.