Everyone Loves Promotional Coffee Mugs

Everyone has a favorite mug, and much of the time those favorites are promotional coffee mugs we've received one way or another – as gifts or giveaways, usually, but sometimes they just randomly appear in our cupboards (at least, they do in mine). There are a number of factors that typically determine someone's favorite mug:

• Capacity: Do you drink a lot of coffee? To save trips back and forth to the coffee pot, you're likely to prefer a larger mug. Or if you're a slow sipper, your preference may lie on the smaller end of the mug spectrum – drinking slowly out of a large cup means you're more likely to end up with half a mug of lukewarm coffee after awhile.
• Design: Some like them tall, some like them short, some like them round, and some like them rectangular. Promotional coffee mugs come in a wide variety of shapes and sizes – and to each his own.
• Surface/material: Glossy or matte? Plastic or ceramic? The feeling of your favorite mug against your lips is a beautiful thing, and the surface and material are what make it that way.
  

Take these factors into consideration when choosing which promotional coffee mugs to imprint with your custom logo or message – but make sure you don't keep them all to yourself.

Ignite the Olfactory Scent with Promotional Products

We all know that people form associations with certain smells and those smells can trigger people's memories – so advertisers are trying to take advantage of that connection by using promotional products that appeal to the sense of smell, and hoping recipients form a positive affinity with their brand.

The Promotional Product International blog just posted an article last week by Maya Case that cites a study about pairing products with smells and their effects on memory. She writes that the research, “was lead by Aradhna Krishna, a professor of marketing at the University of Michigan, and published in the Journal of Consumer Research. The study used about 150 university students, and these students were asked to analyze both a set of pencils with a scent and a set without a scent. The researchers found that the students could remember specific points about the pencils with the scent, but could remember only very little, if anything, about the pencils that had no smell. The theory behind Krishna's research at the University of Michigan is that the scent triggered an enhanced memory for the pencils, which was displayed during a test of the participants' long-term memories. In fact, the researchers state that the scent of a product can affect a person's recall of that product even two weeks later.”

With this in mind, consider the Scent-Sational Grip pens for your next promotional products purchase. With a choice of enticing ink aromas like fresh n clean, latte, vanilla, spiced cider, mint, coconut lime and cherry recipients will be sure to form positive associations with your brand.

Pinnacle Promotions and Oxfam Working Together for a Better World

As the Holidays are steadily approaching, many of us are hustling and bustling to get last minute gifts. This Holiday season, however, please take a moment to help those less fortunate around the world. Pinnacle Promotions is partnering with Harvard students and Oxfam International to raise awareness for their cause. Oxfam International is a non-profit organization that is fighting the war against poverty. Oxfam educates underdeveloped nations on many crucial issues such as citizenship, agriculture, health, trade, HIV/AIDS and much more. Pinnacle is proud to team up with this organization and hope through our efforts we can make a difference in many communities around the world. For more information and to donate please visit the Oxfam site.