It is NBA playoffs time again and what could go better with that than promotional products. Major advertisers spend big bucks during the playoffs to promote their brands and logos are plastered on everything from the players’ water cups to the towels they wipe their sweat off with. Of course the fans normally take home promotional products as well when they attend the games. Cheerleaders and mascots throw out t-shirts and there are often door prizes for the fans as they enter the arenas. I even have a playoff rally towel for supporting our Atlanta Hawks in the first round.
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