Friday, June 25, 2010

Promotional Products that Glow in the Night



Last weekend, I attended a free summer music festival at a local park and observed masses of people amusing themselves with one of the coolest promotional products ever. A light up cup, which relies on insertion of a promotional glow stick into its base, was available at one of the venues’ alcoholic beverage booths for an extra charge. Festival attendees couldn’t get enough of these entertaining drinkware pieces, despite their inevitably short lifespans. With a glow time of just a few short hours, these promotional products revert back to ordinary cups once their temporary light sources have run their course.

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