Last weekend, I attended a free summer music festival at a local park and observed masses of people amusing themselves with one of the coolest promotional products ever. A light up cup, which relies on insertion of a promotional glow stick into its base, was available at one of the venues’ alcoholic beverage booths for an extra charge. Festival attendees couldn’t get enough of these entertaining drinkware pieces, despite their inevitably short lifespans. With a glow time of just a few short hours, these promotional products revert back to ordinary cups once their temporary light sources have run their course.
Friday, June 25, 2010
Promotional Products that Glow in the Night
Last weekend, I attended a free summer music festival at a local park and observed masses of people amusing themselves with one of the coolest promotional products ever. A light up cup, which relies on insertion of a promotional glow stick into its base, was available at one of the venues’ alcoholic beverage booths for an extra charge. Festival attendees couldn’t get enough of these entertaining drinkware pieces, despite their inevitably short lifespans. With a glow time of just a few short hours, these promotional products revert back to ordinary cups once their temporary light sources have run their course.
Friday, June 18, 2010
Promotional Products for Comedy Fans

If you are attempting to tap into a target market that you know has a good sense of humor, promotional products intended to make people smile and laugh may be a wise choice. Incorporating comedy into the products you use for your campaign and/or your marketing messages shows that your organization has personality and heart. Depending on your focal industry and product or service offerings, humorous marketing efforts can differentiate your brand from the competition by spotlighting your company’s creativity and originality. Promotional products may be useful, inexpensive tools to publicize your company’s playful nature to prospective and current clients.
Thursday, June 10, 2010
Promotional Products for Animal Shelters

With the economy still in a slump, many people are being forced to get rid of their pets, and animal shelters can use promotional products to spread the word about rescue options for unwanted pets. Pet homelessness is a growing problem in our society, and people need to be educated about more humane alternatives than abandoning their animals. There are a plethora of safe havens willing to take on the burden of finding pets homes, but the lack of reliable resources may leave unfit pet owners feeling helpless. Promotional products dispersing information about pet adoption agencies should be more popular!
Wednesday, June 2, 2010
Promotional Products for a Balloon-Powered Flight
A man from Raleigh, North Carolina, Jonathan Trappe, flew across the English Channel Friday in a desk chair secured to large helium balloons- imagine the exposure a corporate sponsor could have achieved by providing Trappe with promotional products like imprinted balloons for his flight? Additionally, because of the specialized design of Trappe’s desk chair, a creative furniture manufacturer could have capitalized on positive publicity from his flight by collaborating with him on its creation. Hopefully innovative brands will realize the potential rewards of helping a daredevil achieve seemingly impossible goals by providing promotional products to further his or her cause!
Friday, May 28, 2010
Promotional Products for the Annual Georgia-Florida Football Match-Up
A proposed contract between the University of Georgia, the University of Florida, and the city of Jacksonville is attempting to brand the annual college football game, thereby allowing both schools and the long-time host city of their traditional rivalry game to secure the rights to branded promotional products, sponsorship deals, and other advertising efforts. The details of the contract are still being ironed out, and it may not even take effect. If the deal does go through, both schools, as well as the city of Jacksonville, stand to profit immensely from the sales of promotional products and college football paraphernalia.
Monday, May 17, 2010
“Go Fly a Kite…” and Related Promotional Products
Breezy spring weather will soon be gone and summer heat will take its place, so you should act now to take advantage of promotional products like kites, which require wind power to function properly. Other items well suited for spring breezes are car flags and windbreakers. Create a spring gift set perfect for picnics by coupling several of these items with imprinted kites to encourage recipients to venture into the outdoors during their leisure time. Your brand’s name and logo will be prominently displayed on the family-oriented promotional products, thereby illustrating your emphasis on work-life balance among your constituents.
Friday, May 14, 2010
Promotional products for grilling and chilling
There is nothing better than grilling and eating outside when the weather is pleasant and warm. There are plenty of promotional products to complement your day out as well. I recently purchased a new grill and have been super excited to use it. The only things missing are the grilling utensils. Surprisingly enough our industry has promotional products of just that. Not only are grilling kits available, but also aprons that even have a beverage holder so the grill master never loses their drink while hard at work cooking up delicious burgers and dogs. So get out there and grill on.
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