Why are promotional products such a great way to promote your brand? Because they are often functional items that recipients find highly valuable. As a result, they will hold onto these items for a long time. Winn-Dixie Stores Inc. and Chevrolet set a perfect example of the beneficial use of promotional products this week when they teamed up to donate Chevrolet vehicles, organic baby food, promotional Winn-Dixie baby apparel and other imprinted items to expectant military moms from Northeast Florida. My guess is that these moms-to-be will be incredibly grateful and may even become lifelong patrons of the Winn-Dixie chain.
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